LIVE Watersports set out to redefine the norm for the paddle board world.

They had a goal to create and design boards that help everyone; old and young, big and small, athlete and weekend warrior to find and enjoy their passion.

The result was a revolutionary design and construction of stand up paddle boards that are nearly impossible to roll or pearl, versatile enough to be used for training, fishing, windsurfing, kayaking or just a casual paddle, and yet light and comfortable enough for paddlers of all sizes to enjoy.

They hope to continue to push the boundaries of what the typical SUP experience is, and want to provide new adventures with new tools, new accessories and new boards to help more people become involved in the Paddle Board life.